Aerial view of campus with Williamsport, the Susquehanna River and Bald Eagle Mountain as a backdrop

Neuhard Rempe leads Lycoming College enrollment marketing efforts

Neuhard Rempe leads Lycoming College enrollment marketing efforts

Jennifer Neuhard Rempe

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Jennifer Neuhard Rempe has joined Lycoming College’s marketing and communications office as associate director, enrollment marketing. In this position, she will leverage her considerable higher education experience to help the institution further broaden its student enrollment reach in both new and existing markets.

Rempe provides strategic marketing support for college admissions and retention efforts, and leads efforts to develop and produce social media content for the College. She will also support objectives to position the college on a larger national and global platform, outside of traditional enrollment initiatives.

“We are so fortunate to have Jennifer’s expertise to bring to bear, especially when it comes to identifying creative avenues to showcase Lycoming’s ascendant trajectory to national liberal arts prominence,” said Patrick Marty, executive director, communications and external relations. “Jennifer’s tactical-and-technical savvy allows us to engage uniquely with a prospective student — whether they live across the country, around the world or in our own backyard — and to illustrate for them a tailored opportunity to put the liberal arts to work at Lycoming.”

As a marketing professional with more than 20 years of experience, much of it in higher education, Rempe has a track record of growing enrollment, specifically making use of content marketing, at the Florida Institute of Technology (Melbourne, Fla.), where she served for seven years as assistant vice president for university marketing. She also has led public relations, marketing and media buying efforts for international brands as diverse as Ron John Surf Shop and the NHL’s Buffalo Sabres.

While at Florida Tech, Rempe led the marketing team to support the university’s enrollment goals and won numerous awards for their work, including a National Best in Education website.

Before joining our team, Rempe served as a case manager for Susquehanna Valley CASA, and most recently as the organization’s executive director.

Rempe holds a bachelor’s degree in psychology from Cedar Crest College in Allentown, and an MBA from the Florida Institute of Technology.

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