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James Raby

Executive Director of Marketing and Communications

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ADMINISTRATION

James Raby joined Lycoming in July 2014 as the new executive

director of marketing and communications. Previously, he was the

senior director of enrollment marketing at American University

in Washingon, D.C., for nine years. There he was responsible for

the planning, development and implementation of the university’s

undergraduate recruiting and marketing strategies. He has served as

the director of marketing for a real estate advisory firm and for several

engineering and architectural firms. He began his marketing career

at the University of Texas Medical Branch at Galveston, where he

was responsible for all facets of planning and marketing Continuing

Nursing Education programs, seminars and conferences. He has

a master's degree in Communications from the University of New

Orleans and a bachelor’s degree from Texas State University. He also

has five years of experience as a classroom teacher.

Loni Kline

Associate Vice President for Development

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Loni Kline of Beavertown, Pa., has been named associate vice

president for development at Lycoming College.

Kline transitions into this new role after serving as the director of

the annual fund at Bucknell University, where she led a $12.5 million

giving program. With nearly twelve years of development experience

in higher education, Kline brings to the position skills in annual fund

operations, major and planned gifts, data analytics and marketing and

communications.

Kline is no stranger to campus, as she previously served in annual

giving and major gift roles at Lycoming. She has also worked in

development at Juniata College and Penn State Hershey Medical

Center.

As associate vice president for development, Kline will be responsible

for the department’s operations to cultivate, solicit and steward

alumni, parents and friends of the college.

Kline earned a bachelor’s degree from Juniata College and a master’s

degree from the University of Phoenix.

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LYCOMING COLLEGE 2014 FALL MAGAZINE

P E O P L E